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McDonald’s tests meatless burgers

by Rachel Lynn Aldrich
Posted 9/26/19, 12:09 pm

The makers of meat substitutes are duking it out to get their plant-based products into restaurants, and they have recruited McDonald’s and Burger King to join the fray. McDonald’s said Thursday it will test the PLT (plant, lettuce, and tomato) burger in Canada. The 12-week trial in 28 restaurants in southwestern Ontario will begin by the end of the month.

Do fast-food customers want veggie burgers? The PLT, which has a patty made by Beyond Meat, comes six months after Burger King began testing the plant-based Impossible Burger by Impossible Foods, now available nationwide. Carl’s Jr., Del Taco, Little Caesar’s, KFC, and Tim Hortons are all testing or already selling plant-based meat alternatives.

Dig deeper: From the WORLD archives, read Sophia Lee’s analysis on the fine line between being healthy and turning food into an idol.


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Rachel Lynn Aldrich

Rachel is an assistant editor for WORLD Digital. Follow Rachel on Twitter @Rachel_Lynn_A.

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Comments

  • Rich277
    Posted: Thu, 09/26/2019 12:12 pm

    This surprised me; I had no idea they served any meat at all on their hamburgers. Where have they been hiding it?

  • news2me
    Posted: Sun, 09/29/2019 01:25 pm

    LOL

    Notice they say "meat." They didn't say BEEF. Remember "RENDERED MEAT". Back in 2012 Mickey D's said they stopped serving it. BUT

    In December 2018 the ”United States Department Of Agriculture's Food Safety And Inspection Service quietly reclassified it as “lean finely textured beef,” which some deride as “pink slime,” as “ground beef.”  GROSS!!!

    Google "pink slime". They served it in schools, but not in Obama's kids' schools. 

    I'm sure the future of the masses will be eating pink slime while the elite AOC and Pelosi will be eating the real stuff. 

  • OldMike
    Posted: Thu, 09/26/2019 02:30 pm

    That’s funny, Rich277! 

    Jokes aside, I like hamburgers, steak, roast, ribs, etc etc!  The whole idea of something that’s “not-meat” but supposed to be simulated meat totally leaves me cold!

    Part of the appeal of this stuff is bound to be just the fad aspect—lots of followers in the world. Another appeal is that it’s “saving the planet.”  I’m sure most people have no idea that a great deal of our beef comes from cows that graze on land absolutely unsuited for growing food crops. And then there are those who just can’t stand the thought of animals dying to provide food—well, sorry but it’s part of the natural order dating back as far as however you understand the earth’s history. 

    I’m hungry. Think I’ll have a burger—hold the “veggie meat”, please. 

  •  notalemming's picture
    notalemming
    Posted: Thu, 09/26/2019 03:22 pm

    Don't think this won't play into the hands of the Liberals.  Since cows are such an environmental disaster, plant burgers will be the next requirement for which restaurants must comply.  Beef products will be sold and traded on the underground market.  Ya might not want to tell your friends and FB aquaintances about that freezer in your garage.  Just when we were enjoying the grass fed beef, along comes the imitation of God's protein provision.  Now, I haven't seen what the ingredients are for this wonder plant burger, but what could possibly make it taste and feel like beef?  What complicated process is required to make this imitation?  And how do the students at Union Theological Seminary feel about the slaughter of innocent plants for man's pleasure?  Oops!

  • news2me
    Posted: Sun, 09/29/2019 01:27 pm

    Natural flavors makes everything taste yummy. 

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