Rusty Leonard

Rusty is a former WORLD contributor.

Illustration by Krieg Barrie

Giving away control

Charity | Some business owners are turning their companies over to Christian charity
by Rusty Leonard
Posted 2/12/10, 06:05 am

Willie Sutton, when asked why he robbed banks, responded, "Because that is where the money is." Fundraisers for Christian ministries have learned that successful Christian businesspeople represent one of the easiest ways to raise significant sums for their cause, because that is where the biggest gifts are. It is not that Christian businesspeople are more generous than other Christians; they just have a greater capacity to give.

Read more

Bryce Boyer/World Vision/Genesis Photos

Crisis giving

Charity | Instant need calls for long-term strategy
by Rusty Leonard
Posted 1/29/10, 06:42 am

Americans have a long history of responding generously to tragedies like the earthquake in Haiti. Christians, in particular, are often among the first to get into action by offering their time, talents, and treasure to relief efforts.

But can donors respond too quickly? The desire to assist those in desperate need is admirable, but in their haste, donors may not always act in the best long-term interests of the afflicted. Or they may react too hurriedly to slick advertising from professional fundraisers, thereby producing less effective gifts.

Read more

Nina Shannon/iStock

Less to give

Charity | The economic recession has meant sharply lower donations to ministries
by Rusty Leonard
Posted 1/15/10, 06:16 am

Rick Warren's "urgent" post-Christmas plea to Saddleback Church members for $900,000 in donations to cover a budget shortfall shocked observers around the country. Not surprisingly, critics of Warren and his ministry were quick to speculate on nefarious reasons for the surprising and pressing need for such a large sum of money at one of the nation's most successful churches (see below). The real reason for the shortfall, however, appears to be shared among Christian ministries across the nation, if not the world-the lengthy and deep economic downturn.

Read more