Jim Long

Jim is a graduate of the World Journalism Institute's mid-career course.

Photo illustration by Krieg Barrie

Pot in the bottle

Drug Abuse | Big Alcohol is adding a new ingredient—marijuana—to its moneymaking brew
by Jim Long
Posted 8/02/18, 02:35 pm

Second in a series on the legalization of marijuana

Three major beer sellers with familiar labels—Heineken, Corona, and Coors—are blazing the path to marijuana-infused alcohol. How they got to this point is a story of marketing maximizing, whatever the social effects.

By 2015, U.S. alcohol sales had dropped 15 percent in states (most of the country) that had legalized marijuana for medical use. That’s according to a study conducted from 2006 to 2015 by researchers from the University of Connecticut, Georgia State University, and Universidad del Pacifico.

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The Green Rush begins

Drug Abuse | First in a series on the legalization of recreational marijuana
by Jim Long
Posted 7/18/18, 05:05 pm

When the 1849ers heard of gold nuggets and dust in California hills and streams, they scrambled for mules, pickaxes, and mining pans. Now that California and Canada have legalized recreational cannabis use, and many states are rushing to do so, the 2018ers are scarfing marijuana domain names, hiring MBA grads, and staking claims for their special brew of THC-infused beer.

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Associated Press/Photo by Sophia Bollag

Minority voices

Sexuality | Testimony from opponents to California’s ‘conversion therapy’ ban
by Jim Long & Marvin Olasky
Posted 6/16/18, 07:44 am

The cover story in WORLD’s June 30, 2018 issue shows how a bill to ban “conversion therapy” (sometimes called “reparative therapy”) in California, even for consenting adults, is in a pipeline to passage. Since press coverage has been biased in favor of the bill, here are a few voices of opposition from testimony before the California Assembly’s Privacy and Consumer Protection Committee.

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